Sedona Update - 11/16/09

Thank you for this opportunity to bring you up-to-date on the work we're doing in the aftermath of the Sedona sweat lodge accident. As you know, I've instructed my representatives from the outset to work together with Arizona authorities to determine the facts. This process is ongoing. In addition, this past week, we've been working with the authorities to facilitate interviews in Arizona with our team members. This process is ongoing as well. I'll continue to do everything I can to keep you informed about the work we are doing. Much love and respect, James Arthur Ray President/CEO James Ray International, Inc.

Sedona Update - 11/7/09

I'm continuing to devote all my energy to determine the facts surrounding the tragic accident at Sedona. I've instructed my representatives to meet with the authorities in Arizona and to share with those authorities the facts they learn. That process is ongoing. In the meantime, I want to let you know that not only is this situation requiring all of my personal focus, it's also consuming my entire team's focus as well. For that reason, you can expect significant delays in responses to all general business requests. We have every intention of responding once we have helped determine what happened in Sedona. Much love and respect, James Arthur Ray President/CEO James Ray International, Inc.

Important Update Regarding Upcoming Events

The lives of the families impacted by the Sedona tragedy have been changed forever. These families deserve to have the questions raised by the tragedy answered as quickly and authoritatively as possible. That is the goal I'm dedicated to achieving. In the days following the terrible accident, I struggled to respond in the right way. This is the most emotionally wrenching situation I've ever faced, and it's now clear I must dedicate all of my physical and emotional energies to helping bring some sort of closure to this matter. That means helping the authorities and the families get to the bottom of what happened. I'm committed to devoting all of my time, for as long as it takes, to achieve this goal. For that reason, I'm postponing all the events I had planned for the remainder of 2009. These events will be rescheduled as soon as possible in 2010—once the essential work that must be done on the Sedona tragedy has been completed. I appreciate your patience and understanding during this difficult time. I will keep you updated regularly as we move forward about our progress and about our plans for rescheduling the postponed events. Much love and respect, James Arthur Ray President/CEO James Ray International, Inc.

Regarding the Recent Events in Sedona

For me, for the families and friends of the sick and deceased and for many people who believe in the important work we do, these have been the most difficult ten days of our lives. People are throwing out accusations and disparaging me and our mission. Yet despite that, and despite considerable criticism, I have chosen to continue with my work. It's too important not to. One of the lessons I teach is that you have to confront and embrace adversity and learn and grow from it. I promise you I am doing a lot of learning and growing. I have taken heat for that decision, but if I chose to lock myself in my home, I am sure I would be criticized for hiding and not practicing what I preach. It means a great deal to me that so many of you have come to see me speak this week and last--that you are investing your time and energy into creating more fulfilling, successful and productive lives. It reaffirms my decision to continue my schedule and these event experiences. I want to use this forum to address the families of those whose lives were lost, James, Kirby and Liz. I have reached out to all of the families personally, but feel the need to say more. I feel your pain. I accept your anger. And I pray for you all to have some measure of peace and comfort. I want you to know that I too want to know what happened that caused this horrible tragedy. My team and I are working with the appropriate authorities and have even hired our own investigators to find out the truth. I believe the best way to honor their amazing lives and everlasting memory is to continue this important work. Please join me in a moment of silence to pay homage to their lives and to pray for the speedy recovery of others taken ill. James Arthur Ray President/CEO James Ray International, Inc.

For All Those Affected by the Tragedy in Sedona

I am shocked and saddened by the tragedy that occurred at Spiritual Warrior in Sedona, Arizona, Thursday evening. I wish to express my deepest heartfelt condolences to the family and friends of those who lost their lives as well as offer my prayers for a speedy recovery for those who were taken ill. Because there are so many more questions than answers at this time I believe it inappropriate to comment further until we know more. Out of respect for the deceased and their loved ones and for those who have taken ill and for whose speedy recovery we pray, we will not be replying to individual postings. Instead, we thank you for writing, and we hope you will share in our continued wishes of support, strength and comfort to all those impacted by this tragedy. We also want everyone to know that a friend has been at the hospital monitoring the condition of those still ill. Our love and warm affection is with all who mourn and with all of you in this time of grief, sadness and challenge. With never-ending love and prayers, James Arthur Ray President/CEO James Ray International, Inc.